GRID vs Apollo

A list of contacts is not a sales motion

Apollo is where outbound starts. GRID is where it finishes: leads scraped and enriched, emails warmed and written in your voice, every reply in one inbox, every deal in one pipeline. Flat $1,000 a month, unlimited seats.

One flat price · unlimited seats · no per-contact fees
GProspecting · new search
“B2B design studios · London · 10–50 staff”live
NO
Nadia Okonkwo
Northwind Studios
LinkedIn
MF
Marc Feldman
Feldman & Ross LLP
Google
PA
Priya Anand
Loop Robotics
X / Twitter
TW
Tom Whitmore
Whitmore Fit
Instagram
1,284 found · 41 duplicates removedenriched & tagged →
6
Prospecting sources — Apollo is one of them
1
Inbox for email, SMS, WhatsApp and calls
0
Credits metering your outreach
$1,000
Flat / month · unlimited seats
Sound familiar?

Great data, dead inbox

Teams leave Apollo not because the contacts are wrong — but because everything after the export is on you.

The old way
  • Thousands of verified contacts, single-digit replies
  • Sends going out cold — no warmup, reputation quietly sinking
  • Generic AI copy every prospect has read five times this week
  • Replies scattered across reps’ personal mailboxes, deals going quiet
  • Exporting to a sender, a warmup tool and a CRM just to finish the job
With GRID
  • The same B2B filters — Apollo is built in as a prospecting source
  • Warmed mailboxes, domain rotation and live placement monitoring
  • Campaigns written in your brand voice, personalised per lead
  • Every reply threaded per lead in one inbox, team notified
  • Pipeline, calls and invoicing in the same platform as the send
Deliverability first

The send is where data tools fall over

Finding an email address is easy. Getting a message in front of that person is the hard part — and it is exactly the part a data-first tool treats as an afterthought. GRID sends through warmed mailboxes with domain rotation and watches inbox placement in real time.

  • Warmup running continuously in the background
  • Domain rotation across warmed mailboxes
  • Live inbox-placement and spam-flag monitoring
  • Bounces and unsubscribes suppressed automatically
GDeliverability monitor
Inbox rate
94%
Warmup
8 domains
Spam flags
0.2%
30-day inbox placement↑ trending
Past the export

Where Apollo stops, GRID keeps going

The motion doesn’t end at a contact record. It ends at a closed deal.

01

Prospect

Pull leads from Apollo’s B2B filters — or Google Maps, Google Search, X, Instagram and website scrapers. Deduped and enriched on import.

02

Send warm

Campaigns go out through warmed mailboxes in your brand voice, with sequences on Day 1, 3 and 7 that stop on reply.

03

Work replies

Every answer lands threaded per lead in one inbox, with an AI sales assistant trained on your offer helping reps respond.

04

Close

Leads move New → Hot → Qualified → Won. Calls are recorded and summarised; invoices and commissions fire on close.

Side by side

Data tool vs full outbound platform

Apollo hands you the list. GRID hands you the meeting.

GRIDApollo
B2B contact data & filters
Multi-source scraping (Maps, X, Instagram, web)
Warmed mailboxes + domain rotationLimited
Brand-voice AI writingGeneric AI
Unified inbox: email, SMS, WhatsApp, calls
Calls recorded, transcribed, summarised
Invoicing & commissions on close
Price$1,000 flatPer seat + credits
Prospecting, inside the platform

The list builds itself — then keeps moving

Run a scraper, watch leads arrive deduped, enriched and tagged, already sitting in your pipeline. No exports, no CSVs, no second tool.

GProspecting · new search
“B2B design studios · London · 10–50 staff”live
NO
Nadia Okonkwo
Northwind Studios
LinkedIn
MF
Marc Feldman
Feldman & Ross LLP
Google
PA
Priya Anand
Loop Robotics
X / Twitter
TW
Tom Whitmore
Whitmore Fit
Instagram
1,284 found · 41 duplicates removedenriched & tagged →

Apollo gave us 4,000 contacts and a spam folder full of our own emails. With GRID the same lists finally reply — and the replies land somewhere the whole team can see.

SF
Sarah Feldman
Head of Growth, Meridian & Co
FAQ

GRID vs Apollo, answered

Data tools optimise for volume, not placement. Blasting from cold, unwarmed mailboxes gets filtered fast. GRID sends through warmed mailboxes with domain rotation and live deliverability monitoring, so the emails you send actually get seen.

Keep the data. Gain the motion.

Apollo’s filters are one of six sources inside GRID — plus warmed sending, brand-voice writing, one inbox and pipeline to Won. All of it for one flat $1,000/mo.