Pipeline shouldn’t depend on who remembered to prospect
GRID runs your outbound motion end to end — ICP scraping, warmed sending, automatic follow-up, one pipeline. Your GTM team stops stitching tools together and starts walking into Monday with meetings booked.
Feast, famine, forecast miss, repeat
Most SaaS outbound fails in the gaps between tools — and in the weeks nobody prospected because a launch got in the way.
- Pipeline reviews where everyone quietly knows the number is soft
- SDRs spending mornings copying leads between Apollo, a sender and the CRM
- Outbound paused for a launch — and the pipeline hole shows up eight weeks later
- Replies scattered across four inboxes; hot leads answered two days late
- Per-seat pricing that punishes you for growing the very team building pipeline
- Prospecting runs weekly on autopilot — the top of funnel never goes quiet
- Leads flow scrape → sequence → inbox → pipeline with zero copy-paste
- Sequences keep working through launch weeks, offsites and holidays
- Every reply threads into one inbox, team notified, AI draft ready
- One flat $1,000/month — scale the team without renegotiating your stack
Your ICP, scraped and enriched weekly
Define who you sell to once. GRID pulls matching companies from Apollo’s B2B filters, Google, X, Instagram and company websites — deduped, enriched and tagged straight into your pipeline. Your SDRs start the week with a full list instead of building one.
- Apollo.io scraping with proper B2B filters — industry, size, role
- Website contact scraper for target-account lists
- Auto-import to pipeline: deduped, enriched, tagged on arrival
- No CSV exports, no Friday-afternoon list cleaning
From first touch to closed-won in one view
Every send, reply, call and booking updates the same pipeline: New, Hot, Contacted, Qualified, Won. Filter by source, value or owner. When the board asks how outbound is performing, the answer is on screen — not in a deck someone built at midnight.
- Live lead statuses: Prospected → Emailed → Replied → Booked → Won
- Pipeline Value and Avg Deal Size tracked automatically
- Filter by Category, Value, Source, Assigned or Status
- A £48k pipeline you can defend in any forecast call
Replies answered in minutes, not days
Email, SMS, WhatsApp and calls thread into one inbox per lead. Admins and managers get notified, the AI drafts the reply, and your team responds while the prospect is still thinking about you.
Everything between ICP and closed-won
Not another point tool for the stack. GRID is the stack.
ICP scraping
Six sources including Apollo B2B filters. Leads arrive deduped, enriched and tagged.
Warmed sending
Domain rotation and continuous warmup through Instantly. Your primary domain stays clean.
Brand-voice campaigns
AI drafts every email from your business context — Direct, Friendly, Professional or Bold.
Auto-stop sequences
Day 1 → 3 → 7 follow-up that ends itself the moment a lead replies or books.
Unified inbox
Every channel threaded per lead, with AI drafts and team notifications.
Live pipeline KPIs
Total Leads, Pipeline Value, Avg Deal Size — real numbers, updated on every touch.
GRID vs the four-tool GTM stack
Each point tool does one job. The pipeline leaks in the handoffs between them.
| GRID | Apollo | Instantly | HubSpot | |
|---|---|---|---|---|
| ICP prospecting built in | ||||
| Warmed sending + rotation | ||||
| Brand-voice AI writing | ||||
| Unified multichannel inbox | Email only | |||
| Pipeline updates itself | Manual entry | |||
| Unlimited seats | ||||
| Price | $1,000 flat | Per seat + | Per seat + | Per seat ++ |
“We were paying for Apollo, Instantly and HubSpot and still had SDRs doing data entry. GRID collapsed all of it. First warmed campaign went out day one; we booked eleven qualified calls in the first three weeks.”
Go deeper
SaaS teams ask us
Because the motion depends on humans remembering to prospect. GRID runs prospecting, sending and follow-up continuously — so pipeline builds every week, not just in the weeks after a panic.
Make pipeline a system, not a scramble
ICP scraping, warmed sending, auto follow-up and one live pipeline — running every week whether or not it’s launch week. $1,000 flat, unlimited seats.