Book meetings before you can afford a sales team
Nobody sells your product like you do. But you have a product to build. GRID runs founder-led outbound on autopilot — finding buyers, writing in your voice, chasing follow-ups and filling your calendar.
Hi Nadia — saw Northwind just shipped the Loop Robotics site. The motion work is sharp.
Studios your size usually lose a day a week to outbound admin. We hand that back — same voice you’re reading now, sent for you.
Worth 15 minutes Thursday?
Selling or building — you shouldn’t have to pick
Every founder knows the cycle: ship, panic about pipeline, blast some emails, get busy, watch it die. Here’s the way out.
- “This week I’ll do outreach” — said every week since launch
- Fifteen hand-written emails a day, and it still isn’t enough
- Follow-ups die the moment a product fire starts
- No idea which message works, so every send is a guess
- The runway maths says a sales hire is a year away
- Outreach runs daily whether you’re shipping or sleeping
- Every email drafted in your voice, personalised per buyer
- Sequences chase every thread and stop on reply or booking
- Analytics show which segment and message actually converts
- A booked calendar — before you’ve made a single hire
Emails that sound like the founder wrote them
Buyers reply to founders. GRID learns your offer and tone from your business context, then drafts every campaign to match — direct, friendly, professional or bold. You get founder-quality outreach at a volume no founder has time for.
- Trained on your business context and brand voice
- Personalised per lead with merge fields like {{first_name}} and {{company}}
- Pick a tone per campaign, regenerate with AI in one click
- Edit anything — you always have the final word
Hi Nadia — saw Northwind just shipped the Loop Robotics site. The motion work is sharp.
Studios your size usually lose a day a week to outbound admin. We hand that back — same voice you’re reading now, sent for you.
Worth 15 minutes Thursday?
From cold list to booked calendar
You did this by hand for your first five customers. Now it runs itself.
Find your buyers
Pull exact-fit leads from Apollo, Google, X, Instagram or any website. Deduped and enriched on import.
Send in your voice
GRID drafts the campaign from your context, personalised per lead, sent through warmed mailboxes.
Follow up relentlessly
Day 1, Day 3, Day 7 — automatic, and it stops itself the moment someone replies or books.
Take the meeting
Prospects book straight onto your calendar with instant confirmation. You show up and sell.
From reply to calendar without the back-and-forth
Your booking page handles slot length, buffers and notice periods. Prospects pick a time, get an instant confirmation and a calendar invite. No “does Tuesday work?” threads.
Know your funnel before investors ask
Every send, open, reply and booked call feeds one analytics view. You learn which segment converts, what a meeting costs you, and how pipeline is trending — real go-to-market data, from week one.
- Full-funnel view: sends → replies → meetings → pipeline value
- Compare campaigns and segments side by side
- KPIs on one screen: Total Leads, Pipeline Value, Avg Deal Size
- The numbers your seed deck has been missing
Everything a first sales hire would need — minus the hire
Live on day one
Connect a mailbox, describe your buyer, approve the campaign. Sending the same day.
Unlimited seats, flat price
Add your co-founder, your intern, your first AE — the price never moves.
Deliverability handled
Warmed mailboxes and domain rotation from send one. Your fresh domain stays clean.
Scales into a team
When you do hire, reps inherit the pipeline, sequences and playbook — not a cold start.
“We booked 14 qualified meetings in our first month — while I was heads-down on the product. Two are now paying pilots worth £2,500 a month each. We’ll hire a salesperson eventually. Just not yet.”
Keep exploring
Founder questions, straight answers
You keep the part only you can do — the calls — and automate the rest. GRID finds ideal-fit buyers, writes outreach in your voice, follows up on a schedule and books meetings straight onto your calendar.
Build the product. GRID builds the pipeline.
Founder-led outbound at ten times the volume, for one flat $1,000/mo. Your calendar starts filling this week.